The delivery process can be the most expensive part of the online food ordering process. If offering delivery is just not sustainable for your business, think about dropping it and switch to a takeaway-only strategy instead. Loyal locals may not mind and would love an excuse to leave the house if under lockdown.
But remember, if you use a third-party delivery service, it’s ok to increase your prices on that platform if it’s hurting you before you ditch it altogether.